Ieri ho tenuto un webinar gratuito su come ripensare la content strategy per progetti responsive. Per me è stato un piacere, un modo per ricambiare l’impegno di persone come Federico, Maria Cristina, Nicola e Claudio in Architecta. Quando ho saputo che c’erano 200 iscritti ho pensato: ok Raffaele, hai una piccola responsabilità. La content strategy More
In the last post I've introduced the storygraph as new deliverable to visualize the user needs/touchpints grid. Now I want to show how the storygraph had become a tool for discovering common user journeys. I'm a designer with a background in anthropology. My whole career is made of encounters as a common space of dialogue and exchange. Every researcher More
In the last post I've introduced the storygraph as new deliverable to visualize the user needs/touchpints grid. Now I want to show how the storygraph had become a tool for discovering common user journeys. I'm a designer with a background in anthropology. My whole career is made of encounters as a common space of dialogue and exchange. Every researcher More